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    Adchoices Replaced By Ads by Google

    A New Change From Google Adsense. As we all knew and were used to see the Ads by Google, it was like a very strange thing to see from a Global Company. Now they have replaced this text by AdChoices. This label change first started from USA, then other English countries with English ads and finally reached in Pakistan too. Now I think its been shown in most of the countries AdChoices instead of Ads by Google Adsense Ads.











    Some people are very happy at this change


    I'm so used to seeing the ads by Google text on adsense units that I got a startle when I saw it replaced with "AdChoices" a moment ago.
    Have I missed an announcement on why my units all say AdChoices with an arrow? Have I been hacked? Is there something different about AdChoices units?


    While some have become astonished and are asking.

    "Where is Ads by Google?"
    My ads say "ad choices" instead of "google ads" is it normal?my ...
    How to block AdChoices Ads in Adsense - AdSense Help
    Will the new "ad choices" icon need to be on all retargeting ads ...
    How My Ad choices is Showing up in Adwords? - Google Ad Manager Help

    Even some people are having trouble with the display of new Adchoices.


    I'm seeing issues in how the 468x60 ads display in IE9. In some cases, the exact same ad block looks chopped off - and it's got the same css, same ad settings. But it's like it's not quite tall enough and is chopping off part of the display URL. *only* seeing it in IE. Noticed that in a medium rectangle too with Firefox 4


    These are a few searches, when you search forAdchoices from Google.com. Let's see what Adsense Blog is saying all about Adchoices.


    You've probably noticed that AdWords ads appearing on your site have a special "i" icon that expands to an "Ads by Google" label in the bottom corner of the ad. Users who click this label are taken to a page where they learn more about online advertising and the ads they've seen. Giving users clear notice about the ads they see is a high priority for Google and for many in the online advertising industry at large.

    We'll soon start to change our in-ads notice icon to a new icon that expands to an "AdChoices" label. These notifications were developed by the online advertising industry’s Self-Regulatory Program for Online Behavioral Advertising to more proactively give users notice and choice about the ads they see. With the change from our "i" icon and "Ads by Google" label to these new notifications, we hope to show our support for this cross-industry initiative, and to increase our users' understanding about ad choices through adoption of an icon they'll see on ads across the web.

    In a few weeks, we'll begin to show the new icon and label on most ad formats across the majority of English-language sites. Over time, we’ll expand the notice to ensure that all English-language publisher sites in the Google Display Network come within the Self-Regulatory Program (until then, these sites will show the existing “i” icon and “Ads by Google” label). This will be the single most widespread rollout of the "AdChoices" label to date, and we're encouraged that others in the industry are similarly adopting it. We’re also looking at ways to increase transparency and control in other languages and countries. In the meantime, those languages and countries will continue to see the “i” and “Ads by Google” notice.

    Just like before, users who click on the "AdChoices" label will be taken to a page where they can learn more about online advertising and the ads they've just seen. This page will also provide a link to the Ads Preferences Manager, where users can control the types of interest-based ads they see. Our tests of this new icon and label showed that they should not have any effect on ad performance. We think this rollout will help users better understand the ads they're seeing, and we look forward to seeing widespread adoption of this label throughout the industry.

    Posted by Katrina Kurnit - Inside AdSense Team


    Well, I think its the launching stage of Adchoices, Google might be heading or planning something different from it, might be a new Advertisement System, Ads Manger or something else. We can't say anything because there might be anything under their sleeves.

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