1. #1

    Join Date
    Aug 2011
    Lahore, Pakistan
    Blog Entries

    Justin Bieber wanted to become the face of BlackBerry

    It is difficult to tell where would now BlackBerry will lead, if at this time the company still decided to make the popular Canadian singer Justin Bieber face of the brand. And, if you believe the rumors, artist himself offered this option. Its really a striking thing for a celebrity to offer their appearance for a brand just by him/herself.

    Singer Justin Bieber appealed to the BlackBerry senior leaders of the marketing direction with this idea. For becoming the face of BlackBerry, he has asked for $200,000 and 20 smartphones. Story happened before the release of BlackBerry 10. Some senior leaders of the marketing department were delighted with such a proposal.

    Indeed, the Canadian singer, popular throughout the world, ready to represent his native country for ridiculous, by and large, money. However, as a result, it was decided that this option does not fit BlackBerry. The company decided that Justin Bieber - it's a fad that will soon pass. Fashion changes, teenagers grow up, and Justin will be forgotten. Whew! that's a true and bitter fact though. But brands live and survive even the people and managements are changed.

    It is said that a senior development manager for BlackBerry, which is most active in promoting this idea, after refusing to say that Justin Bieber's career has outlive itself BlackBerry. Needless to say, then no one would have thought that in the end he is right. But now Bieber's nice, but the BlackBerry is experiencing perhaps the worst times in its history. So, most likely, BlackBerry will release its latest product much earlier than Justin Bieber go in his farewell tour.

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