1. #1
    Administrator

    Join Date
    Aug 2011
    Location
    Lahore, Pakistan
    Posts
    4,248
    Blog Entries
    5

    LatAm's top fashion event begins in Sao Paulo

    SAO PAULO: Sao Paulo fashion week -- the top catwalk shows in Latin America -- kicked off Monday, with some 30 Brazilian labels set to showcase their summer collections with the focus on sustainable design.
    To check some of the Fashion Photos Goto:
    https://www.facebook.com/media/set/?...2183396&type=1
    Alexandre Herchcovitch, Animale and Tufi Duek were the first to unveil their latest creations at the Biennal pavilion in the city's Ibirapuera Park.Ronaldo Fraga, Agua de Coco, Ellus, Joao Pimenta, Forum and Juliana Jabour are among the others due to take center stage over the course of the week."The whole world recognizes Sao Paulo Fashion Week, senses that it operates in a unique way in the fashion world. Brazil is a unique country, with a unique culture," creative director Paulo Borges told a pre-event press conference.Organizers expects the event to generate a total of $1 billion in business.Prospective buyers came from Britain, Dubai, Spain and the United States, but Borges said sales were mainly focused on the domestic market.The theme for this year's summer collections is: "We transform: Stories worth telling" -- putting the emphasis on tradition and local design.Under a scheme led by architect Marcelo Rosenbaum, professional designers worked with communities in Brazil's poor areas to develop "sustainable" projects that will be displayed during the event."We have to stop being a country which produces clothes and instead be a country which produces design," said Borges, stressing that fashion is the country's third-biggest industry.According to Texbrasil, the Brazilian Fashion Industry Export Program, the South American giant is the fifth-largest textile and apparel producer in the world.Sao Paulo fashion week is held twice a year, in January for the winter collections and in June for the summer collections.

  2. # ADS
    Circuit advertisement
    Join Date
    Always
    Location
    Advertising world
    Posts
    Many
     

Similar Threads

  1. Islamabad Fashion Week 2012 Day 2 (PICTURES)
    By jobscapital in forum Pakistani News and Events
    Replies: 0
    Last Post: 05-22-2012, 03:03 PM
  2. Shafqat Amanat Ali Live In Concert - Fundraising Event for SST
    By jobscapital in forum Pakistani News and Events
    Replies: 0
    Last Post: 05-21-2012, 02:40 PM
  3. Pakistan Fashion Magazine Jobs
    By jobscapital in forum Men's Corner
    Replies: 0
    Last Post: 05-17-2012, 07:54 AM
  4. Pakistan Fashion Magazine
    By jobscapital in forum Men's Corner
    Replies: 0
    Last Post: 05-16-2012, 09:42 AM
  5. Pakistan Fashion Magazine
    By jobscapital in forum Women's Corner
    Replies: 0
    Last Post: 05-16-2012, 09:40 AM

Visitors found this page by searching for:

Nobody landed on this page from a search engine, yet!
SEO Blog

Posting Permissions

  • You may not post new threads
  • You may not post replies
  • You may not post attachments
  • You may not edit your posts
  •  

Log in

Log in